Around 3 billion people worldwide utilize social media. Over the last couple of decades, social media has evolved from a strictly social endeavor to a major marketing machine. What started out as a nice idea to keep people connected has grown into a billion dollar industry in just a short time. Take a look at this history of social media to see just how fast things have changed.
Have you taken a look at your marketing plan recently? If you are using the same strategy you always have, chances are you’re losing out. It’s important to reevaluate even tried and true techniques from time to time. Change is the only certainty, so make sure you aren’t falling behind when it comes to your business. Check out the stats below for the best ways to utilize video, SEO, and social trends in your marketing plan this year.
Are you a designer in need of a little inspiration for the new and now in design? Check out the 8 biggest design trends for 2020 to refresh your creations and keep your designs looking sharp and relevant.
Social Media has played an ever-growing role in marketing and brand awareness for over two decades now, yet some businesses are only beginning to utilize its power and influence. If you are just getting your business up and running on social, take a few minutes to check out these 30 social media tactics that will help get you started in the right direction.
It’s good to step back and reevaluate your social media strategy once in a while. See if you are spending your marketing dollars in the right places. Check out this infographic to see where your audience is spending the most time around the top six media platforms.
Social media marketing can be a bear to those who are unfamiliar or have not yet utilized it’s full strength and power. Platforms like Facebook, Twitter, Intagram, etc. are incredible resources that should be taken advantage of by anyone trying to grow their customer base. That being said, where do you start? Check out the 8 steps below to find the helpful basics to make the most of your social media strategy.
Honing the most effective marketing strategy can be a daunting task. Deciding how much of your resources will go to which platforms can make or break you if you haven’t done the proper research. Discover the best marketing strategies that will help catapult your small business toward it’s most successful year ever.
Digital expression is more important than ever before. Consumers have grown more complex in their visual expectations, and the desire to mix reality with fantasy has exploded as virtual reality increases in popularity and use. Mixed media and surreal representaions of product and data are making a splash that is changing traditional marketing schemes. Check out the design trends that will dominate the scene in 2020.
The next generation of buyers is here. Gen Z is quickly gaining ground in the market accounting for 40% of consumers in 2020 with over 44 billion dollars to spend. Marketers are quickly realizing this thrifty, short attention spanned group is rewriting the book on consumer consumption. They process information faster and more selectively than previous cohorts and use media more intentionally. Check out this article to see the fascinating research that has marketers scrambling to get their piece of the Gen Z pie.