About Justin Farrell

Digital Marketing Consultant. Entrepreneur. Storyteller. Investor. With experience in marketing, technology, non-profit, and corporate, I help businesses bring their vision, dreams, and passions into reality.

The Science of Taking Breaks [infographic]

Some of us have a hard time stepping away from our computers. You may feel like you’re slacking or you will lose your groove, but science actually shows that getting up and taking a break does wonders not only for your productivity, but it is also is great for your health. Sitting all day is bad for you in about every way. If you have the opportunity to use a standing desk for at least part of your day, take advantage! This is just one of the many simple things you can do to take better care of yourself and your work. Check out the science of taking breaks and make the most of your day.

The Science of Taking Breaks Infographic

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By |2024-06-06T15:34:30+00:00June 18th, 2024|

The Value of Hiring a Virtual Assistant [infographic]

There are many people who are hesitant to tap into virtual assistants. The fear is that because they work remotely, they will not be committed to their jobs, will not have any accountability, and will take more work and money than they end up being worth, but these fears have been debunked. Remote workers are usually more dedicated than in-house employees and can save your company boatloads in operating costs. These individuals are driven, self-motivated people who want to work hard and do their job well so they don’t have to come into the office. Don’t be afraid. Take a look at these 6 stats that prove the value of hiring a virtual assistant.

The Value of Hiring a Virtual Assistant Infographic

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By |2024-06-06T15:36:44+00:00June 11th, 2024|

How to Fire an Employee [infographic]

While possibly one of the most awkward and dreaded tasks of any manager, firing is part of of the job. Not everyone works out. Some employees are poisonous to the work culture and make everyone else on the team miserable. You will lose people because of a bad work culture, so don’t take it lightly. Firing one for the good of the many will help you retain those who are suffering from the toxic environment. Bad attitude may only be part of the problem. Poor work performance is also a main factor to consider. Both these circumstances call for good documentation so the process can be handled as objectively and plainly. It’s no good trying to fire someone with no formal complaints to prove cause. Check out the infographic to see how to fire an employee as neatly as possible.

How to Fire an Employee Infographic

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By |2024-06-06T15:37:09+00:00June 4th, 2024|

Identifying Accomplishments for your Resume [infographic]

Brushing up your resume can be a daunting and degrading task. For many, this dreaded yet essential chore can leave you feeling like you have no skills and no value, but that’s not true! You HAVE done things. You have skills. You have value. There are businesses out there looking for someone just like you. Often the difficulty lies in identifying your accomplishments. When you are in the job day in and day out, your tasks can seem mundane – like. a monkey could replace you, but take heart. You simply need to step out of your own situation. Perform your own yearly review. What did you do? How did you help the team? What did you achieve? Take a look at these key descriptors to learn how to identify accomplishments for your resume.

Identifying Accomplishments for your Resume Infographic

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By |2024-06-06T15:36:55+00:00May 28th, 2024|

Marketing to Gen Z [infographic]

Generational differences are fascinating subjects. Each cohort has its distinctions that set it firmly apart from the others. Just take a look at attention span alone. Gen Z has the attention span of a goldfish at a meager 8 seconds while Boomers have more than double that at 20 seconds. Simple facts like these can help you tailor your marketing to the proper audience. 20 seconds to 8 seconds is a massive difference. A one-size-fits-all approach is going to be a waste of time and money. That’s why it is so important to understand who you are targeting. So if the wee lambs are your main audience, here’s the ultimate marketing guide to Generation Z.

Marketing to Gen Z Infographic

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By |2024-05-06T16:30:50+00:00May 14th, 2024|

10 Qualities of a Great Salesperson [infographic]

What do you look for in a salesperson? When the interviews happen one right after the other, what are you looking for? Why does interview #2 stand out head and shoulders above #3 when the latter has far more experience? Experience isn’t always everything. Just because someone has been in a position for a while doesn’t mean they are necessarily good at it. People in sales positions need to be ridiculously optimistic, able to take rejection after rejection and, still have the gumption to go into that next meeting with a positive attitude knowing that eventually one will land. Resilience, wits, and enthusiasm are king. Take a look at these ten qualities you should be looking for in your next salesperson.

10 Qualities of a Great Salesperson Infographic

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By |2024-04-23T14:26:20+00:00May 7th, 2024|

7 Reasons for Turning Down a Job Promotion [infographic]

Turn down a job promotion? Yes, you read it right. Just because someone offers you a promotion doesn’t mean you should take it. It is tempting- incredibly tempting. Sure it might make you feel needed by your boss or simply give a nice boost to your ego or self-confidence, let alone the salary increase could be motivating, yet none of these make it a good decision. Before you get wrapped up in the pageantry of the offer or perhaps the heroic fantasy of seeing yourself making the changes needed to make the department succeed, take a beat to slow down and really consider if this is the right thing for you, your family, and your career. Remember, no one needs you, you are replaceable, so try to let go of that tug of the company needing you specifically to fill this role. If you turn it down, they will find someone else in a month. They are going to do what is best for them. You need to do what is going to be best for you. Take a look at these 7 reasons to turn down a promotion.

7 Reasons for Turning Down a Job Promotion Infographic

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By |2024-04-23T14:05:00+00:00April 30th, 2024|

Creating Brand Recognition for Your Small Business [infographic]

Branding is paramount to any business. You must – MUST take the time and effort to put a succinct cohesive brand together. This includes elements like colors, voice, fonts, advertising, etc. Your brand tells the story of who you are, what you do, why you do it, and why you should be people’s first choice. That’s quite the load to carry. If your brand isn’t strong, if it’s inconsistent and messy, people are going to notice and find someone else who cares and does it better. Take the time and put in the effort and dare I say funds to ensure you have this foundation. Check out the infographic to help you create the brand recognition you need for your small business.

Creating Brand Recognition for Your Small Business Infographic

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By |2024-04-09T17:33:36+00:00April 23rd, 2024|

What Every Sales Leader Needs To Track [infographic]

Having a sales process is incredibly important. Along with a hearty process, a tangible measuring system is imperative to see if you’re getting anywhere. Key Performance Indicators, or KPIs for short, are the metrics used to do this. These encapsulate data around sales opportunities, conversion rates, length of sales cycles, product performance, etc. These are what every sales leader should be measuring to make sure their team is well informed about areas of excellence and what areas need improvement. Take a look to see what sales leaders need to track to make sure they are making the most of every part of the sales process.

What Every Sales Leader Needs To Track Infographic

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By |2024-04-09T16:21:06+00:00April 16th, 2024|
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