Corporate culture is an incredibly important and impactful aspect of business that is often ignored. Either business leaders are too focused on the bottom line to worry about how they get there and the impact that is had on their employees or they simply are ignorant to the gravity company culture plays on their business. I have known people who make great money but hate their job and their life around it, and I have known people who make a very modest income but love their job and enjoy their life. The key difference between these two scenarios is company culture. While the first lives within a bottom line centric environment with little work-life balance and hard-driving, calloused management, the second lives in a process centric environment where if you do the work, the work will come accompanied by a healthy work-life balance and caring management. Culture is important and it can often make or break a company. Don’t let poor culture and management sink your ship. Take action, and take a good look at everything that contributes to your company’s culture and try to always strive for a healthy and productive environment.

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Sometimes the best intentions fail. Why is that? There are companies out there who wish to change their corporate culture, image, or just simple processes, yet they can’t seem to succeed. It turns out it is usually for the same reasons that always inhibit positive change -poor planning, poor leadership, and no employee buy-in. It doesn’t have to be this way. Often the cause for failure is due to a lack of positive and thorough communication. Don’t become one of these statistics. Make sure the change you hope to implement has been thoroughly thought out and discussed. Clearly present and encourage those in leadership to see the advantages of the changes being made, culturally or otherwise. Get people excited about the changes and the benefits it creates not only for the bottom line but for them as well such as more profit-sharing opportunities with streamlined processes or a more positive work environment. Don’t fake it and don’t be over the top. Treat your leadership team and employees as the valuable members of the company they are. Include them, request feedback, other ideas, and input. When people know they are truly valued and considered, change comes easier.

This content was originally posted here.