The brain is possibly the most amazing creation we know of and yet, still so much of it remains unknown. The study of the brain and psychology has become the bread and butter behind marketing strategies across the world. While humans and cultures each have their own unique features, the human brain has some basic hardwiring we all share. Everything from the text font you choose, to the colors used in branding, to the images chosen for your email campaigns have specific brain reactions you are hoping to evoke within a window of just a few seconds. If you can successfully craft your marketing to attract the instinctual responses from the brain in a good way – you’re golden. Check out the infographic below to learn 12 facts about the human brain that will make your marketing more successful.
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