Modern marketing requires two different mindsets / personalities – The Artist and The Scientist.
The Artist focuses on engagement, experience, and brand.
The Scientist focuses on the data, ROI, and numbers.
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About the Author: Justin Farrell
Digital Marketing Consultant. Entrepreneur. Storyteller. Investor.
With experience in marketing, technology, non-profit, and corporate, I help businesses bring their vision, dreams, and passions into reality.