Last week we discussed common blogging pitfalls to avoid. This week we will consider how to make our work go further. The best thing you can do is to stratify your work to get the absolute most out of every ounce of effort. Here’s what I mean. Start by writing a white paper. Turn that white paper into an email. Turn that email into a blog. Turn that blog into an infographic. Turn that infographic into social posts. By working really hard on one item, you can squeeze it for all it is worth for a month if you time things out nicely. Here is a little help on the step of turning your blog into an infographic.
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