Justin T. Farrell
Entrepreneur. Digital Marketer.
“Believe in yourself, and the rest will fall into place. Have faith in your own abilities, work hard, and there is nothing you cannot accomplish.”
-Brad Henry
Christ-Follower.
Husband.
Entrepreneur.
Digital Marketer.
As an entrepreneur, digital marketer, and Starbucks addict, I focus my energy on helping grow businesses, whether my own or others.
I own (fully or partially) multiple companies, ranging from digital marketing, software development, Software as a Service, and event audio/video/lighting/experience production.
I am currently based in Indianapolis, Indiana, but can be found traveling on a routine basis – officing out of any local Starbucks.
“Justin is and has always been a go-to guy. When faced with a project of any size, he has always been reliable and displayed an unmatched work ethic. Not only does he always get the job done, but he has a thirst for excellence that makes his work stand out from his peers. From graphic design and web development to strategic oversight and video, Justin has all the tools. If you are looking for a marketing partner, Justin is your guy!”
Companies
Recent Blog Posts
Recipe for Tasty & Effective Training Content [Infographic]
Do you want to know the perfect recipe for tasty & effective training content? You may read that and immediately want to hit the snooze, but hold that thought! Believe it or not, your employees greatly desire to engage in continuing education. By providing continuing ed, you not only are gaining further skills from your workforce, but you are showing them that you care about their individual career, skillset, and value they have on your company. This is huge! Engage your team and they will feel appreciated. They will stay. Believe it or not, this kind of investment pays ongoing dividends because you will have less turnover because you are investing in your workforce which increases employee buy-in. they [...]
The Habits of Highly Successful People [Infographic]
Do you ever wonder what the habits of highly successful people are? What is it that they do that makes them so productive, creative, and seemingly infallible? It seems that a pattern does emerge, and what is great about it is that it's not that complicated. Every day folks like you and me can easily integrate these simple principles into our daily, weekly, and yearly routines. Dedication is the real theme. Dedication to doing what you've set your mind out to do. Take a look below and check out the lifestyle habits of highly successful people through the years. If you need a little nudge to help you get going, check out James Clear's book, "Atomic Habits." It may [...]
10 VIDEO MARKETING STATISTICS THAT YOU NEED TO KNOW [Infographic]
So what do you need to know about video marketing? Why is it important? Do you really need to spend time and money on this? YES! According to Animoto, videos are consumers favorite way to consume content. 88% of marketers who use video marketing are satisfied with the ROI they produce. Videos catch and hold the attention of wandering eyes, so they can be extremely useful as a part of your overall marketing strategy. Check out the rest of these incredible video marketing statistics you need to know. This content was originally posted here.
The Power of Following Up [Infographic]
Real numbers — obtained from robust surveys — have shown time and again that following up after initial contact with a prospect is vital to closing a sale.Numbers show 35-50% of sales go to the first vendor to contact them when the prospect is ready to buy, and 42% of people feel encouraged to purchase if the sales rep has followed up the right way. This can be as simple as calling back at an agreed-upon time.The Cost of Not Following UpNot following up on a sales prospect is leaving money on the table. Only 2% of sales materialize on the first contact. The numbers do not improve much on the second or third contact, with only 3% and 5% [...]
What is SEO and How it Works [Infographic]
What is SEO and how does it work? SEO stands for Search Engine Optimization. The easiest way to explain its importance is by showing business owners the first page of Google after a search. The websites listed first are those that have invested in SEO. SEO determines where your website will fall on the list of page results. Obviously, everyone would like their business to be one of the very first options people see, but this takes work and intention. These results are built around four main areas: keywords, accessibility, relevancy, and authority. Your site must excel in all four areas in order for Google to recognize the importance of your site to the user and put your site [...]
How to Get Started Creating Podcasts [Infographic]
Podcasts are an ever-growing influence for today's consumers. Don't believe me? Take a look below at the latest stats from Podcast Insights. Both the business and marketing worlds are taking notice. Some companies are taking the next digital step and creating their own podcasts to further ingrain their message and influence upon their customers. Is it time for your business to do the same? Take a look at what you need to create your own podcast. 75% of the US population is familiar with the term “podcasting” – up from 70% in 2019 50% of all US homes are podcast fans 55% (155 million) of the US population has listened to a podcast – up from 51% in 2019 37% (104 [...]
10 Surprising Stats You Didn’t Know About LinkedIn Content [Infographic]
At this point, there are few businesses that fail to see the value of social media marketing. Although Facebook, Twitter, and Instagram have been the main focus for many years, other platforms such as LinkedIn, Tik-Tok, and Snapchat are continually expanding their reach. While the latter examples have a younger audience, LinkedIn has a large cross-generational reach due to its business nature making it incredibly valuable. More and more marketing dollars are being directed to this ever growing and active platform. Take a look below to see how LinkedIn has steadily gained traction and the attention of marketing departments everywhere. This content was originally posted here.
Price Optimization: A Guide For Retailers [Infographic]
Pricing is a balancing process for many businesses. If your set price is too low it may affect your profitability, but if your price is set too high it might limit customer sales. Optimizing prices involves analyzing data to predict how customers may respond to the price and how businesses can maximize profitability. Just a 1% improvement in price can increase operating profits by 11.1%. That being said, how can businesses begin optimizing their set price? If you are interested in learning more check out the accompanying infographic below. It provides a step-by-step guide for how to begin the process as well as what data can be used to help begin optimizing prices for your business. This blog has [...]